Collection: Harshita X AFRA

Hi, my name is Harshita Gupta, a passionate textile designer with a love for color, texture, and innovation. Nestled in the heart of Mathura, the birthplace of Lord Krishna. After studying bachelor of textile design from NIFT Bhopal, I embarked on a journey of learning and experimenting with various mediums and techniques to find my unique style as an artist. Along the way, I discovered a passion for exploring the abstract modern art and love for different surface design techniques.

I am deeply passionate about collaboration and believe that the most meaningful designs emerge from a synergy of ideas and perspectives ,so is this collection. I want to describe the artworks which are digitally made inspired from grunge rustic look with minimal subtle colours with a tinge of an accent colour which gives the artwork a different look with the amalgamation of different textures and techniques in different mediums.

At the heart of my design philosophy lies a commitment to storytelling through textiles. In this collection, each design is a reflection of the brand’s identity, values, and aspirations, meticulously crafted to resonate with the audience and leave a lasting impression. Every pattern, colour, and texture aligns seamlessly with the vision of the brand.